How consumers decide: IELTS reading answers! (2023)

How consumers decide: IELTS reading answers! (1)




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TheIELTS examcan make your future bright and stable. You have to be preciseIELTS preparationin order to achieve your goals of working, studying or moving to a foreign country. This article is about the reading section of the IELTS. You can read a section on how consumers choose to read responses and gain a deeper understanding of the section.

Also read:Internal and external marketing IELTS Reading Answers: Let's do an example of IELTS reading

How users choose to read answers: IELTS reading answers

first part

understand consumers

Consumers are creatures of habit: they buy the same products over and over again and are so familiar with major brands and the colors and logos that represent them that they can register a brand they like without a conscious thought process. Consumer goods packaging is therefore a key means of placing the brand and product in our baskets.

However, understanding how consumers make decisions and the key role of packaging in this process has been a neglected area of ​​research. This is surprising given that companies invest large sums of money in developing packaging that they believe is effective – especially at the retail level.

Our Decision Research Center at Leeds University Business School is currently working in partnership with Faraday Packaging in this area. He has already provided some important insights that challenge the way companies think about consumer choice.

(Video) READING ANSWERS-practical intelligence lends a hand, Hiw consumers decide, endangered chocolate

IELTS reading answers, part two

The research is focused on two basic ways of thinking. On the one hand, there is "heuristic processing", which requires very shallow thinking and is based on very simple rules: 1) buy what you recognize, 2) choose what you did last time, or 3) choose , which suggests a reliable source .

This requires relatively little effort and only requires looking at - and thinking about - a small amount of product and packaging information. This can be done with little or no conscious thought.

On the other hand, "systematic processing" involves much deeper levels of thinking. When people choose goods in this way, they resort to very detailed analytical thinking - taking into account information about the product, including price, perceived quality, etc. This form of thinking, which is both analytical and conscious, requires much more mental effort.

the third part

The role of packaging is likely to play a very different role in each of these types of decisions. For example, with heuristic processing, consumers may only need to be able to distinguish a package from those of competitors since they make their choices based on what they normally do.

In these circumstances, simple perceptual characteristics of packaging can be crucial - allowing us to quickly distinguish what we choose from other products on offer. With systematic processing, however, product information can be more important, which is why the packaging must provide it in an easily recognizable form.

Also read:A bad picture is not justified. IELTS Reading Answers : Check the IELTS Reading Passage for the IELTS exam!

How consumers decide to read answers, part four

compare the competition

Consumers want to be able to compare a product with the competition to see which option is better for them. The crucial role of packaging in this situation is to communicate the product's characteristics and highlight its advantages in relation to potential competition.

So when are people likely to adopt a certain mindset? First, we know that humans are cognitive misers; In other words, they save on thinking because it requires little effort.

In principle, people engage in complex, systematic processing only when the situation warrants it, for example when they are not tired or distracted and the purchase is important to them.

fart god

Second, there is a limit to the amount of information people can absorb. So if we present too much, they get confused. This, in turn, will probably make them back off and choose something else.

Third, people often lack the necessary knowledge or experience to deal with things they don't already understand, such as food ingredients.

And fourth, people differ in the extent to which they enjoy thinking. Our research distinguished between people with high thinking needs - who regularly engage in analytical thinking - and people with low cognitive needs, who prefer very simple forms of thinking.

IELTS reading answers, part six

Effectiveness varies

This work has important implications for packaging, as what makes packaging effective likely depends on the type of processing strategy consumers use when choosing between products. If you want to develop relevant packaging, you need to understand how consumers choose your products.

(Video) IELTS Reading Tip 3 | Avoid 20-20-20

Additionally, testing the effectiveness of your packaging can be ineffective if the methods you use involve one mindset (eg focus group analytical thinking) but your consumers buy in another mindset (ie heuristic, superficial mindset). .

Also read:Biofuels IELTS Reading Answers: Basic Topic for IELTS Reading Practice

part seven

For the packaging industry, retailers need to identify their key targets. Maintaining consumer involvement with the product may require packaging that is recognizable on a heuristic level (if consumers can recognize the product, they will buy it), but without encouraging consumers to process it systematically (which leads to deeper considerations, which would include comparisons). other products).

Conversely, getting consumers to switch brands may require designing packaging that includes information that encourages systematic processing, thereby encouraging consumers to reconsider their usual product choices. Our work examines these issues and their impact on the development of effective packaging.

Questions related to the IELTS Reading Passage

question number one

Below are some statements from the above paragraph. It is necessary to check the answers from the passage and write them correctly.

#1. _____________ is a mental effort and requires an analytical and conscious approach.

Answer: "systematic processing"

#2. Consumer goods packaging is a key means of delivering _____________ to our shopping baskets.

Answer: Brand and product

#3. In order to encourage consumers to switch brands, packaging must be developed that contains information that ________________.

Answer: Stimulate systematic processing

#4. The Center for Decision Research at Leeds University Business School is currently working on packaging in collaboration with ______________.

Answer: Faraday packing

#5. Research has different ways of thinking. Some are those who routinely do _____________ and others __________.

Answer: analytical thinking and low cognitive thinking.

(Video) IELTS Reading: Questions order | Tips for IELTS Reading

question number two

Look at the following statements and after reading, write TRUE or FALSE in front of them.

TRUE - If the statement agrees with the information given above in the passage.

FALSE – When the statement does not agree with the information given in the paragraph above.

#1. The key role of packaging is to communicate the product's features and highlight its advantages over potential competition.

Answer: CORRECT.

#2. Consumers are not creatures of habit.

Answer: WRONG.

#3. People often lack the knowledge or experience to buy certain products such as groceries.

Answer: CORRECT.

#4. For the packaging industry, retailers need to identify their key targets.

Answer: CORRECT.

#5. Companies do not invest a lot of money in developing packaging that they think is effective.

Answer: WRONG.

Also read:Poverty and Health IELTS Reading Answers: Let's acknowledge and analyze IELTS Reading Answers!


(Video) IELTS Reading Test | Full Test with Answers

So practice more such passages to pass the IELTS exam. You can crack the paper if you are good in all parts. So make better preparation for IELTS with helpIELTS NinjaWebsite and expert advice. Focus on the right path and you can reach the goal.

How consumers decide: IELTS reading answers! (4)


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Shruti is a creative and enthusiastic content writer and aspiring journalist. She is an honest and curious girl with a hint of a millennial approach. Her love for speaking and writing led her to enroll in a degree in journalism and mass communication. She believes in the quote, "If you never fail in life, you will never rise from the ashes like a phoenix." With its content, it provides students with empowering and positive paths. Her interests are reading, traveling and singing. Innovation and realism allow you to discover your identity. She believes in wisdom and is determined to touch the sky.

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(Video) How to Solve Very Difficult IELTS Reading Test By Asad Yaqub


How can I practice reading for ielts? ›

Don't forget to:
  1. Read the questions before you read the text.
  2. Skim through the passage.
  3. Pay attention to the introduction and conclusion.
  4. Identify key words.
  5. Answer every question.
  6. Check your answers.
  7. Practice makes perfect! Check out the official IELTS preparation materials to be fully prepared for your test.

How can I get 8.5 in IELTS reading? ›

20 tips you must follow to score 8.5 in IELTS
  1. Keep listening until the recording stops, looking only at the questions that relate to the part being played.
  2. Answer Listening questions in the order they appear on the Question Paper.
  3. Remember that they normally follow the order of the information in the recording.
May 30, 2023

Is it easy to get an 8 in IELTS reading? ›

Oh Yes. Very few IELTS candidates score an overall 8.0 in the IELTS test. It means that in both IELTS listening and IELTS reading you score at least 36 correct answers out of 40 and in speaking and writing your English is practically error-free.

What is the trick for multiple-choice questions? ›

How to ace multiple choice tests
  • Read very carefully. Take the time to carefully read each question and answer choice. ...
  • Come up with your own answer. ...
  • Look for common types of wrong answers. ...
  • Eliminate answers in two rounds. ...
  • Do not obsess over your choices. ...
  • Manage your time. ...
  • Answer every question.
Nov 15, 2022

How many answers should be correct in ielts reading? ›

Listening and Reading Sections Criteria

The number of correct answers (out of a total of 40 questions) is translated into a score out of 9 (for example, between 10 and 13 correct answers gives you a score of 4/0, while between 39 and 40 correct answers gives you a score of 9/9).

How many correct answers for IELTS Reading? ›

The IELTS Reading test contains 40 questions. Each correct answer is awarded one mark. Scores out of 40 are converted to the IELTS nine-band scale.

Who checks IELTS reading answers? ›

The Speaking test will still be conducted by a certified IELTS examiner. Is the test marked by a computer or by a person? The IELTS Reading and Listening sections are marked automatically by the computer, while the Writing and Speaking sections continue to be graded by trained Examiners.

How to write IELTS reading answers on answer sheet? ›

– You may write your answers in lower case or in capitals. Reading • You may write your answers directly on the answer sheet or you may write them on the question paper and transfer them to the answer sheet before the end of the test. You will not be given extra time to transfer answers at the end of the test.

Are IELTS reading answers in order? ›

The questions are presented in the same order as the information in the reading text. So, the answer to the first multiple choice question will be located in the text before the answer to the second multiple choice question, and so on.

Why is IELTS reading difficult for me? ›

You might be wondering, “is IELTS reading difficult?” The test's difficulty varies for everyone, but the biggest challenge of the IELTS Reading section comes from having to understand a large amount of text and answer questions about what you read in a short amount of time.

Can I retake IELTS reading only? ›

You can now retake any one part of the test; Listening, Reading, Writing or Speaking without redoing all four parts.

What is the hardest part in IELTS? ›

Conclusion. As writing is the hardest part of the IELTS exam, Gurully assures you to provide the best IELTS practice platform for the upcoming exam. In addition, some of our experts recommended writing tips to organize your essay, understand the task properly, proofread your answer, and focus on the English language.

How can I complete IELTS reading in less than an hour? ›

Managing your time in the test is essential in the IELTS Reading section, as you only get 60 minutes to complete the above-listed tasks.
  1. Learn about the test format.
  2. Learn about the test format. ...
  3. Learn about different question types.
  4. Learn about different question types. ...
  5. Implement skimming and scanning technique.

How many mistakes do you need to get 8.5 in IELTS listening? ›

How to score band 8 in IELTS listening
Band ScoreCorrect Answers (out of 40)
3 more rows

Is 1 month enough for IELTS? ›

The minimum time required to prepare for IELTS is 4 months. For some test-takers, it may be 6 months. There's no official rule about the minimum time you must give yourself for IELTS preparation. Some test-takers feel 15 days of preparation is enough for them, while others may take longer.

What percentage of students get 8 in IELTS? ›

It's 100% guaranteed. Be wise about how you spend your time studying for IELTS, and be willing to invest in your future. Don't just take the test multiple times and hope your score improves. For those taking General Training to immigrate, 18% got 6, 16% got 7, and 7.5% got 8.

Can I pass IELTS without coaching? ›

Can I pass IELTS without coaching? Yes, you can pass the IELTS exam without coaching if you practice all the sections consistently. However, it is advisable to take coaching so that you can clear your doubts in case you face any challenge in solving any particular section.

Why is C always the answer? ›

The idea that C is the best answer to choose when guess-answering a question on a multiple choice test rests on the premise that ACT answer choices are not truly randomized. In other words, the implication is that answer choice C is correct more often than any other answer choice.

Is C the most common answer? ›

Most people (and tutors) tell students that, if they have no idea on a question, to just guess answer choice “C” — the middle answer on most multiple choice tests.

What is the most common multiple choice answer? ›

In multiple-choice questions, first, B and E are the most likely answers in 4- and 5-option questions, respectively and, second, same answer is least likely to be repeated in the next question. Outlier answers are less likely to be the correct answers.

What happens if I fail reading IELTS? ›

It's not uncommon for some people to fail part of or all of their IELTS exam the first time they take it. Fortunately, the exam can be retaken as many times as you need to obtain a passing score. However, you do have to pay each time you take the exam.

What are the common mistakes in IELTS reading part? ›

Common Mistakes In IELTS Reading
  • Do Not Try To Read Every Word. ...
  • Do Not Read The Question Casually. ...
  • Giving Two Answers. ...
  • Don't Assume Anything. ...
  • Do Not Read The Entire Passage If You Can't Find An Answer. ...
  • Time Management. ...
  • Not Following The Instructions Properly. ...
  • Spelling Is Important.

Are IELTS reading questions always in order? ›

The questions are presented in the same order as the information in the reading text. So, the answer to the first multiple choice question will be located in the text before the answer to the second multiple choice question, and so on.

What is 27 out of 40 in IELTS reading? ›

IELTS Reading Test
Band ScoreScore / 40
11 more rows

What is 30 out of 40 in IELTS reading? ›

Academic Reading:

Band score 7 = 30 out of a raw score of 40.

Is 6.5 reading IELTS easy? ›

Wondering how to get 6.5 band in IELTS? Scoring 5.5 or 6 may seem possible from 4.5 or 5 with more practice and preparation; however, reaching 6.5 is difficult but not impossible. It will require substantial practice on your part.

What do IELTS examiners look for? ›

Examiners assess your performance against 4 criteria. Fluency and coherence, lexical resource, grammatical range and accuracy, and pronunciation. Your Speaking results are given as band scores which range from a band 0 to a band 9. Each whole and half band score corresponds to a level of English-language competence.

Is it better to do IELTS on paper or computer? ›

The only difference is in your test day experience. If you choose to complete your IELTS test on a computer, you will do the Reading, Listening, and Writing parts of the test using a computer. The IELTS Speaking test remains the same, with a face-to-face interview with an examiner.

Where do Reading passages of IELTS come from? ›

The passages are usually taken from books, magazine and newspapers (they are authentic passages). They can often contain complicated language, academic vocabulary and sometimes diagrams, maps or some kind of illustration.

How to answer true or false in IELTS Reading? ›

Summary of IELTS Reading True False Not Given Tips
  1. Spend time analysing the statement in the question before you try to find the answer.
  2. Many words will be paraphrased so watch out for that (for example, work = employment / changing = altering)
  3. Don't match just key words, you are aiming to match meaning.

Is it compulsory to write IELTS reading answers in capital letters? ›

Can I write in capital letters? We recommend you write all your Reading and Listening answers in capitals, so it is clear for the examiner. However, in Computer-delivered IELTS handwriting is not an issue, so you should try to write all words using upper and lower case.

How to answer yes or no questions in IELTS Reading? ›

If the text agrees with what is said in the question statement, the answer is Yes. If it contradicts, the answer is No. If the information is not sufficient to decide, the answer is Not Given.

Is reading the hardest part in IELTS? ›

The sheer amount of reading within the time limits make the Reading section of the IELTS quite hard. If you're good at skimming and scanning, you'll find this section less hard. If you have an expansive vocabulary, you'll likely find this section relatively easy (especially for Academic).

Which part of IELTS reading is easiest? ›

In the reading test, there are 3 passages, and we will start with Passage 1, as it's the easiest. If the passage has a title, read it; if not, move to the next step.

Is reading the easiest in IELTS? ›

Many, many people think that the reading section is the hardest part of the IELTS exam. Yes, they feel that it's even more difficult than the speaking, writing and listening sections! It's true that you have to work very fast and that reading requires a lot of concentration.

Which month is easy for IELTS exam? ›

Which is the best month for IELTS? The examination board adds the speaking topics are generally during January, September, and May. Therefore, the best time to take this exam would be before the questions change, meaning in the months of August, April, and December.

Which country is easy to get IELTS score? ›

France. French universities are relatively lenient when it comes to IELTS. While most universities require an IELTS band score of 6 – 6.5, universities like ISC Paris do not require IELTS marks for enrolment.

Why do some adults dislike reading IELTS? ›

It can be tough to find time to sit down with a book when there are so many other things going on in your life. The last reason why some adults may dislike reading is that they struggle with comprehending what they read. This can be especially true if you didn't do a lot of reading when you were younger.

What are the new rules for IELTS exam 2023? ›

It means that now they don't have to appear for all the four modules of the IELTS exam. The update will be effective from March 2023 next year. Any Indian students of MBBS in abroad who will appear in any module with low IELTS score March 2023 onwards can take advantage of this provision.

Can I clear IELTS in second attempt? ›

There is no such rule that retaking the IELTS multiple times will improve your score. This is because each time you attempt the test, each of the question patterns will be different even though the IELTS exam Syllabus is the same.

Is IELTS academic reading difficult than general? ›

Academic version is conducted to test your level of comprehension. When coming to IELTS Academic vs General difficulty. Compared to IELTS academic IELTS general training reading is quite easier. Even the scoring format is different as well.

What is the best method for IELTS reading? ›

Tips to get through the test within the time limit
  • Read the questions before you read the text.
  • Skim through the passage.
  • Pay attention to the introduction and conclusion.
  • Identify key words.
  • Answer every question.
  • Check your answers.
  • Practice makes perfect!

How can I improve my IELTS reading accuracy? ›

Six tips to boost your reading
  1. Know the test. ...
  2. Practice makes perfect. ...
  3. Develop your reading techniques. ...
  4. Focus on keywords. ...
  5. Follow the instructions carefully. ...
  6. Make the most of your time! ...
  7. Again, know the test! ...
  8. Practice, practice, practice.
Mar 22, 2021

What is the most common spelling mistake in IELTS Listening? ›

Quick Tip: The words 'government' and 'different' are two of the most commonly misspelled words in the IELTS test.

How to complete IELTS reading in 50 minutes? ›

Scan for all the key words you identify in the questions – once you find the right key words (and there will be 3 or 4) then you read in detail to find the actual answer. That is all you really need to do with skimming and scanning. The next strategy you need is to limit the time for each question.

How can I get 9 in IELTS reading? ›

Top 5 Tips for IELTS Reading
  1. Timing is key. ...
  2. Read the instructions carefully. ...
  3. Don't panic. ...
  4. It's really a vocabulary test. ...
  5. Don't expect to understand every word. ...
  6. Focus on the words that are related to the question, and don't worry about the words you don't understand.

What happens if you don't speak for 2 minutes in IELTS? ›

Remember that the examiner will interrupt you at the 2-minute mark. Don't worry if this happens, as you have already shown the examiner that you can speak at length, appropriately extending your description.

What happens if you speak less than 1 minute in IELTS? ›

So, if you are aiming for a higher score, this is a great opportunity to impress the examiner with fluency. However, if you run out of things to say after 1 minute then tell the examiner you have finished so that the examiner can move on to the next part of the test. You can say 'I've finished'.

What is the hardest section of IELTS? ›

Listening. In the Listening part, the test taker needs to listen carefully to the speaker. Many candidates find it one of the hardest sections in the IELTS exam. Practicing for this exam is very important to score adequately.

Which IELTS skill is the hardest? ›

The IELTS writing module is the toughest IELTS module for most students and remains clueless on how to get a good score. The IELTS writing section is uncertain in nature, making it a dreaded one for test-takers.

Which is the hardest IELTS component? ›

For many, IELTS Writing is the hardest part of IELTS. With some differences between the Academic and General Training versions, it has two parts: Task 1: either a description and interpretation of some visual data (pie chart or charts, line graph or graphs) or a letter on a given subject.

How much vocabulary is enough for IELTS? ›

How much Vocabulary is enough for IELTS? You must have a collection of around 6000 to 7000 most used vocabulary words as an IELTS Vocabulary. Also, be sure that these words cover every aspect of nature, so that you can articulate about any topic.

How is IELTS reading marked? ›

The IELTS Reading test contains 40 questions. Each correct answer is awarded one mark. Scores out of 40 are converted to the IELTS nine-band scale. Scores are reported in whole and half bands.

Do people get 9.0 in IELTS? ›

Yes, getting an IELTS band score of 9 in the actual exam is very much possible. This is possible if you have met the expectations of the IELTS examiner and showcased the qualities of a competent user of the English language.


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5. IELTS Reading Sessions on True, False & Not Given | Reading Practice 2020 | IELTS– Gyanm Wings
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6. IELTS Academic Reading - Mock Test 11 Explanation - Passage 3
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